ISO 20252:2019

Name: ISO 20252:2019
Brand: ISO
SKU: ISO 20252:2019
Price: 81.07 EUR
Availability: InStock
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Market, opinion and social research, including insights and data analytics — Vocabulary and service requirements

Publication date: Feb 11, 2019

95.99 Withdrawal of Standard Sep 1, 2026

General information

Current stage: 95.99 Withdrawal of Standard Sep 1, 2026

Originator: ISO

Owner: ISO/TC 225 Market, opinion and social research

Type: International Standard

ICS: 03.100.20 Trade. Commercial function. Marketing | 01.040.03 Services. Company organization, management and quality. Administration. Transport. Sociology (Vocabularies) | 03.020 Sociology. Demography

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Status: Withdrawn

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Languages: English

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Scope

This document establishes terms, definitions and service requirements for service providers conducting market, opinion and social research, including insights and data analytics (hereinafter referred to as "service providers").
Non-market research activities, such as direct marketing, are outside the scope of this document.

Life cycle

PREVIOUSLY

WITHDRAWN
ISO 26362:2009

WITHDRAWN
ISO 20252:2012

NOW

WITHDRAWN
ISO 20252:2019
95.99 Withdrawal of Standard
Sep 1, 2026

REVISED BY

PUBLISHED
ISO 20252:2026